A comprehensive guide to launching and growing a successful therapy practice, covering essential topics like specialization, marketing strategies, professional development, and business ethics. Learn from experienced practitioners about building a thriving practice that aligns with your professional goals and serves your clients effectively.
Dive into the practical realities of designing and sustaining an Ericksonian training institute, from early planning through long-term delivery. Drawing on real-world experience, it covers curriculum development, faculty coordination, marketing, budgeting, and the often overlooked logistics that determine whether a program succeeds or stalls. Along the way, it frames program building as an extension of Ericksonian thinking itself, balancing structure, flexibility, credibility, and human engagement.
